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M&S LINGERIE

Model casting, styling and design

As rather experienced shoppers, we know that finding the right lingerie can be tricky, unless of course you opt for the market leader. We were keen to work with M&S to communicate the amazing lingerie and sleepwear they have to suit every mood, budget and body shape. We created beautiful lifestyle brochures with an edit of the very best products and innovations. We came up with concepts, created a narrative, casted for talent, shot stunning images, wrote engaging copy and, of course, made sure the whole project was delivered seamlessly. Our fun and emotive theme was ‘from her first bra to her wedding night to when she needs a little extra support, M&S lingerie will be there for every moment of her life’ and without a doubt it’s helped make M&S the lingerie destination.